Meta Ads Campaign Management – Facebook & Instagram

I successfully managed Meta Ads campaigns for various brands, focusing on lead generation, website traffic, and product sales through Facebook and Instagram.

📊 Key Skills & Results:

• 🎯 Precise audience targeting (interests, behaviors, lookalikes)
• 🛍️ Optimized ads for Conversions, Engagement, and Reach
• 💬 Created compelling copy and visuals to boost CTR and engagement
• 📈 Achieved low CPC and high ROAS across campaigns
• 🔄 A/B tested creatives, captions, placements, and CTA buttons

Platforms: Facebook Ads Manager

Formats used: Carousel Ads, Video Ads, Story Ads, Collection Ads

These ad campaigns played a major role in increasing visibility, driving quality traffic, and converting leads into customers efficiently.